Laura Tender

Few things are as tender and as fresh as a budding green sprout. Laura Biagiotti translates all this into the fragrance, Laura Tender Eau de Toilette, which is an evolution rather than a flanker of Laura, the brand’s historic success launched in 1994 as the “fragrance of a woman’s soul, sweetness, and innocent and whispered sensuality.” This time, the core elements of the brand are joined by green, first interpreted as a modern and dynamic concept and then as a color. Green is a symbol of hope, luck, freshness and freedom. It is also the most widespread color in nature. Laura Tender is floral-fruity-green: the three olfactory facets typical of fresh, young, natural fragrances. Elise Bénat created a sophisticated and elegant score based on a continuous play of contrasts. In the top notes the sweetness of pear fades into a vitaminic splash of tangerine, crystallizing in the persistent tenderness of jasmine. From the heart notes radiates the luminous sensuality of violet leaves, the feminine elegance of the white rose and the absolute charm of the magnolia. Base notes complete the fragrance with the calm yet persistent strength of musk, ambrox, vanilla and patchouli. Laura Tender evokes a world of young and delicate contemporary femininity, where freshness is considered a necessity.